Cross Sell
Unlocking the potential value of your customer relationships
LBM provides a range of innovative and scalable solutions to enable you to maximise the lifetime value of your customer relationships, from single campaigns to full outsourcing. Through our Consultative Approach we will invest the time to understand your goals, challenges, your brand and your customers, then guide you through the decisions needed to shape the solution that will deliver the results you are looking for.
Throughout our business customer experience is viewed as the ultimate measure of success, and a prime focus of our Intelligent Contact philosophy. Whatever the campaign activity we deploy for our clients, the solution will be in-tune with your brand. By partnering with LBM, you will be joining a team that is committed to delivering everything our clients want and more. After all, it’s by embracing this approach we have grown our relationships with a long list of respected brands – by continuously optimising performance, increasing the customer experience and ROI.
A selection of what we have to offer:
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| Target your customers with personalised and interactive mobile and email communications to generate interest, capture responses, then prioritise follow-up and invite feedback. | We can help to manage your social relationships, to monitor and invite feedback, and protect your brand. | |
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| Maximise the effectiveness of your customer marketing campaigns with regular data cleansing and enhancement, to validate and acquire missing details that could open up new customer touch points. | Secure data management solutions to optimise your ongoing campaigns, including managed services for cleansing and enhancement, merge and integration. Provide feature rich online portals to aid your usage. | |
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| Fine tune your targeting priorities, use market-leading data analytics to identify which customers offer you the highest up-sell and cross selling opportunities. | Through Customer Growth Modelling and analysis our consults will enable you to prioritise your investment to focus on customers offering you the highest potential lifetime value. | LBM’s contact centres handle in excess of 10M outbound calls per month, by analysing connection history, we can determine the best time to contact the vast majority of your customers, therefore, further optimise connect rates and productivity. |
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| Inbound and Outbound campaign handling across Voice, Web Chat and Email – by highly skilled Customer Advisors, aligned to your brand. | Interactive and personalised mobile and email marketing, automated response capture via SMS, Click2Call and Digital TV, with priority call backs. | Providing your customers with alternative ways to interact and transact with your brand, to suit them. Ultimately, to drive down costs and optimise proactive customer contact where, and when it’s needed most. |
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| Intelligent outbound and inbound Contact Management solutions to optimise productivity, performance, the customer experience and ROI. | A range of interactive solutions across Voice, Email, SMS, Web Chat, Instant Messaging and Digital TV. | A range of internal systems to optimise the customer experience through quality assessment and customer feedback (Call Recording, Voice Analytics, Quality & Coaching, Customer Satisfaction Surveys etc.) |