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OUTBOUNd

LBM remains the largest outbound telephony player in the UK through use of intelligent contact to deliver consistent performance and quality of service. Working with our clients we create Intelligent Contact solutions, meaning we only call customers with relevant offers, increasing performance and improving the customer experience.

We also offer other outbound communication methods - such as SMS, e-mail, web - and integrate these with inbound or other outbound capability (such as dialler) using market-leading technology solutions.

Our outbound teams communicate on behalf of our clients and reflect their brand and tone of voice, creating the right customer experience and ROI. We offer a range of outbound services, including:

Acquisition of new customers	Enhancing existing customers	Retaining customers
"Cold" acquisition "Warm" acquisition Win-back customers	Welcome Cross-selling Up-selling	Proactive retention Reinvigorating lapsed

DIALLER STRATEGIES

Optimising outbound contact requires intelligent dialling strategies, the infrastructure to adapt and operational scalability. We have developed practical uses for dialling strategies to maximise the likelihood of speaking to our clients' customers and to get the best penetration, and therefore value for money, for any data used to fuel the campaign.

REPORTING

Our adaptability is best demonstrated with our bespoke reporting solutions, our campaign specific recruitment strategies and our vast operational experience. We ensure a results-led environment - whether it's sales volume or customer experience. LBM's primary objective is to deliver our clients objectives.

Through selecting the most appropriate mix of our 4 contact centres and virtual dialling capabilities we can also offer scalability on single campaigns through multiple site deployment and a competitive environment between sites.

Across all types of activities we get the best performance from seamlessly integrating Relevant Information with Intelligent Communication to deliver Intelligent Contact - achieving the best possible customer experience and the best possible ROI.