Innovation
Developing fresh ideas to deliver greater benefits for our clients
Innovation is actively encouraged throughout all teams within LBM, it’s a key part of our culture and our desire to “Be the Best” in our clients’ opinion. We continually aim to offer our clients solutions that are different and unique, which deliver only true business benefits.
We invest in the latest technology and have dedicated Business Improvement, Technology and Customer Experience management teams who share the prime focus of identifying opportunities for optimising performance, the customer experience and ultimately ROI for our clients.
As well as regularly applying new technology led solutions, we like to think that clients find that working with LBM is stimulating and creative!
Some examples of how we have applied innovative thinking to deliver results:
- Launched a new Digital Services division, initially to generate high volumes of ‘hot sales leads’, to be fed into client acquisition campaigns, which later evolved to include an impressive array of digital marketing and social media management services.
- Customer Advisors see customer lifestyle data displayed as ‘ticker tape’ across the screen when engaging with customers
- Advanced Customer Experience Framework delivering enhanced customer experience and increased sales conversion
- Advanced Quality Management System to enhance intelligence and proactively identify opportunities for improvement
- By analysing historical contact data, conducting Time-to-Call analysis, increasing connection rates and conversions